广告设计

副学士学位课程

The program offers a valuable way to capitalize on your talents as you harness your imagination using the tools of today’s media. You will develop a strong sense of concept development, 除了交流, 协作, research, problem-solving and presentation skills. This will open opportunities in graphic design, illustration, and web design. This program prepares you for a successful career where you will apply creative commercial and graphic arts solutions for the promotional needs of the publishing, printing, 或者广告业, with the opportunity to become Adobe certified in Adobe Photoshop, Adobe Illustrator, 和adobeindesign.

完成本课程后, you will have developed a broad knowledge allowing you to be involved in a range of projects such as ads, brochures, 企业形象, packaging, 演讲, 宣传展示, signage, websites, and digital and/or traditional illustrations.

Offered at the following campus(es): Dover

你能做什么

In this program, you will gain the knowledge and skills to prepare you for positions such as:

• 平面设计师
• 广告设计师
• Illustrator
• 网页设计师
• 艺术总监
• 印前技术人员
• Artist
• 桌面出版商
• 平面设计师/生产
• 标志设计
• t恤设计师
• In-house designer for small companies, corporations, publishers, schools, retailers, design firms
• 自主创业

你会学到什么

毕业生能力

The 毕业生能力 listed below identify the major learning goals related to your specific program of study and identify the knowledge and skills you will have when you graduate to be successful in your chosen field.

1. Integrate the principles and elements of design into cohesive problem solving techniques for advertising design assignments.
2. 创建或评估和选择, illustrative or photographic imagery for use in effectively evoking a response within an ad-design solution's target market.
3. Critique design solutions and develop strategies for strengthening their conceptual and technical effectiveness.
4. Structure a problem solving strategy for delivery of the client's message to his market, making efficient use of current design, production, 以及输送技术.
5. Synthesize components of ad-design solutions into cohesive 演讲 that are technically and conceptually effective.
6. Integrate professional, ethical, and legal standards into business practice.

核心课程能力

The 核心课程能力 listed below identify what you will be able to do as a graduate, 不管你的学习计划是什么. You will acquire these core competencies through general education courses and program-specific coursework. You will be expected to use relevant technology to achieve these outcomes:

1. Apply clear and effective communication skills.
2. Use critical thinking to solve problems.
3. 合作实现共同的目标.
4. Demonstrate professional and ethical conduct.
5. Use information literacy for effective vocational and/or academic research.
6. Apply quantitative reasoning and/or scientific inquiry to solve practical problems.

建议的毕业途径

校友|比尤·考克斯